Test your big idea in a weeknot a year.
An intensive sprint that pressure-tests your riskiest assumptions with real customers, so you back the winners early and kill the losers before they cost you a roadmap.
The problem
Big bets. Long roadmaps. No idea if it'll work.
Betting blind
Months of build committed before a single customer has weighed in.
Sunk-cost creep
Nobody wants to kill the project everyone's already spent on.
Feedback too late
You only find out it missed once it's shipped, the most expensive time to learn.
What you'll walk away with
By the end of the sprint, your team will have
- Your riskiest assumptions surfaced and ranked
- An MVP or prototype built to test the biggest one
- Real signal from real customers, not internal opinion
- A clear go / pivot / kill decision, backed by evidence
- An experiment backlog and a Build-Measure-Learn cadence to keep running
What we cover
The shape of the sprint
- 01
Map the assumptions
Everything that has to be true for the idea to work.
- 02
Find the riskiest
Rank by impact × uncertainty, test the one that could sink you first.
- 03
Design the test
The smallest experiment that gives a real answer.
- 04
Build the minimum
Just enough to learn, nothing more.
- 05
Run it & decide
Get it in front of customers, read the signal, make the call.
Who it's for
Who should be in the room
Product teams
Squads with a big feature or bet they haven't validated.
Founders & intrapreneurs
Anyone about to sink real money into an unproven idea.
Innovation units
Teams who need to show evidence, not just activity.
FAQ
Questions we get asked
Do we need an idea ready to go?
Ideally yes, bring a live idea or bet and we'll pressure-test it.
How many days?
Anywhere from a focused 2-day to a full 5-day sprint, depending on how far you want to get.
Will we actually talk to customers?
Yes, real customer contact is the point. We help you line it up.
our case studies
Inkeros
Two-day lean design sprint in Toronto. The team left with one prioritised, evidence-backed direction.
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AGL
Full-day lean startup training for the retail team, covering the lean canvas, assumptions and prototypes.
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Metlife
Ads and landing pages tested the customer, the problem and the business model. MetLife pivoted on that evidence.
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NPS Medicinewise
One-day rapid prototyping course for over 30 people, using lean startup methods.
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Sportsbet
One-day lean startup workshop for a cross-functional team with no startup background. Assumptions, prototypes, and a pivot or proceed call.
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Standard Chartered
Half-day lean startup course for a Hong Kong team, on using it inside a regulated bank.
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Water Corporation
Two-day workshop for the product and innovation team on lean startup in a regulated public body.
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Testimonials
What teams say afterwards
“The effects of the lean startup bootcamp that Sportsbet employees took part in are still being felt over a year later. Bootcamp participants are questioning things, running lean experiments where they're not sure of the answers and moving faster to get better results.”
“CC's team learned from real-time analytics and made changes accordingly in order to help us maximise learnings and get closer to identifying what the market wants before investing time and money building out and executing on a business case.”
“Steve is an engaging presenter with a wealth of knowledge and experience in the Lean Startup method.”
Facilitator
Steve Glaveski
Founder of Collective Campus, 2× Wiley author and HBR contributor. Steve has incubated 100+ startups and shaped the innovation strategies of 100+ global corporations, and he runs these sprints himself.
Ready to back the right bet?
Tell us the idea, we'll shape a sprint around it.